With the economies of most the world going south, I expect this to really hurt industries that rely on disposable income. I'm not saying the game is dying, but I don't think things are going well. I won't be surprised to see this bump to be the lowest relative the other holiday bumps. The question will be how big of a bump will there be over the holidays. We can expect a bump for the fourth quarter with the holiday content. The server numbers are getting close to all time lows. The numbers went up during lockdowns, however, they have been going steadily down since (with the SEA sever being the only exception). I know Sea Raptor looks at the server numbers every quarter. I haven't had the time to check out either of the videos posted in this discussion yet. He points out the reason for the Russian server drop and also shows that for the NA and EN servers that the numbers are fairly steady. This video from Sea Lord Mountbatten is a much better one regarding the state of WoWs playerbase and the numbers across the servers.

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